Cultivate welcomed MVMNT as a new client last year, and our team has been working closely with MVMNT leadership to develop the brand strategy and new website for this freight logistics platform. The first end-to-end solution for managing the full shipment lifecycle, MVMNT aggregates both supply and demand, automates tasks, and provides complete visibility throughout the process—reshaping the overall experience of freight booking. The core message, “Join the MVMNT,” invites the logistics community to welcome ease of use, visibility, automation, and profitability to their operations.
We also designed and developed a website that highlights the key features of the MVMNT platform while maintaining a very user-friendly experience. This included creating UIs that marry the brand and functionality of the platform, as well as subtle movement and interactions. The site’s admin system is user friendly and simple to use for editing and adding content. We also built a custom component for the client to easily add various types of Help Center content, and implemented an online chat feature that allows visitors to easily and quickly get the help they need.
You can view the site here: https://mvmnt.io