F. H. Paschen is one of the largest, most experienced, and most well-respected general contractors in the Midwest, with a growing reputation throughout the United States. Paschen has been providing a full range of construction services on projects in both the public and the private sector since 1975.
We developed the “More than you think” variable tagline to convey their diverse experience and expertise without losing their drive to provide personalized service and build solid relationships with clients. This informed a streamlined website that draws visitors directly to case studies that feature iconic photography and demonstrate Paschen’s commitment to people and projects. We also deployed targeted social media campaigns that drive customers, industry professionals, and prospective employees to pages that highlight Paschen’s work. Paschen is pursuing (and winning) contracts for high-profile projects, recently completing work for Midway and O’Hare international Airports and the Chicago Transit Authority, while recruiting the best and brightest talent.